Will Cox

Physiotherapist

Areas of Expertise: Running injuries, sports injuries, shoulder pain and rotator cuff injuries, hip and knee pain, osteoarthritis, foot and ankle conditions

Will is passionate about helping people return to the activities that matter most to them. Drawing from his experience as an athlete and his background as a physiotherapist, he takes an active, individualized approach to rehabilitation, combining tailored exercise, education, and hands-on treatment to help patients build confidence and work toward their goals.

Having competed on varsity track and cross-country teams, Will understands the demands of sport and the importance of staying active. He enjoys working with runners of all abilities who are managing injuries that hold them back from training, athletes looking to return to their sport, and older adults experiencing pain or reduced function due to arthritis and other conditions. He also treats foot and ankle injuries, including sprains, plantar fasciitis, and Achilles tendon injuries. His goal is to help every patient feel confident in their recovery with a clear plan, a better understanding of their condition, and practical tools they can use at home to keep making progress.

Outside the clinic, you can often find Will running, hiking, cycling, playing soccer, birdwatching, reading, or spending time with his cat, Pickles. He loves exploring the outdoors and enjoying the natural beauty of Vancouver Island.

Education

Master of Physical Therapy, Queen’s University, 2025
Bachelor of Science in Kinesiology, Dalhousie University, 2023

What to expect on Your Physiotherapy Appointment

When you arrive at our Victoria clinic for your first physiotherapy appointment, our friendly front desk team will greet you, check you in, and make sure we have all the information we need for your visit.

Your Initial Assessment

Your physiotherapist will meet you in the treatment room and start with a thorough assessment. They’ll ask about your health history, your injury, any pain you’re experiencing, and observe your movement. They may perform some tests, and they’ll also consider your lifestyle and daily activities—everything that could affect your recovery and performance.

Personalized Treatment Plan

After your assessment, your physiotherapist will explain what’s going on and work with you to create a treatment plan tailored to your goals. Your plan may include:

Evidence-based Education
We love sharing practical tips and advice to help you understand your body and stay healthy.

Manual Therapy
Hands-on techniques like joint mobilizations, trigger point release, and active release methods to ease pain and improve movement.

IMS / Dry Needling*
Fine acupuncture needles are used to reset muscle and nerve activity, helping your body recover more efficiently.

Exercise Programming
Targeted exercises for home, gym, or your specific activities—because lasting change comes from movement. Your therapist will guide you through exercises to build strength, flexibility, and resilience.

After your appointment, your physiotherapist will email you any exercises or information discussed during your session. Our front desk team will also help schedule any follow-up visits, so everything is taken care of.